Overview

As mentioned before, I love football as much as the next Texan, so being tasked with designing the annual Game Day takeover at Kendra Scott’s South Congress location in Austin was a fun one.

This year’s shop featured full wall graphics, painted lockers to house products, an actual bleacher seat with designed felt pennants for the perfect sports fan selfie moment, and to top it all off, an oversized, custom varsity jacket style wall patch.